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Achieve Value Added Printing

manroland PraxisDialog was successfully held in Shenzhen

February 1, 2010 (Shenzhen) - Statistics show that the growth rate of Chinese GDP reached 9.6% in 2008 when the whole world experienced the most difficult economic situation. In 2009, its growth rate remained over 8%. China becomes the engine of global economic growth. In 2010, Chinese economy will keep growing steadily. This brings not only a lot more development opportunities, but also much more tough competition and challenges. Who will be able to provide more added values for the customers first, who will be able to win the market, and seize the business opportunities. Therefore, manroland held the PraxisDialog in Shenzhen on 27 January 2010 calling on all printers to achieve Value Added Printing.

At PraxisDialog, Mr. Adam Yuen, Managing Director of manroland Greater China delivered a welcome speech. He said, “As one of the fastest growing countries in the world, China has unlimited energy and potential in the printing market. In the past 2 decades, the world sees that China has caught up with the main streams of global technology and economy with the amazingly rapid speed. It also sees China keep adapting to the changes of global markets quickly. By now, China has made tremendous achievements that enjoy worldwide attention. Moreover, it has been in global leading position in various fields.” Therefore, manroland has solid confidence in the development prospect of China, and committed strengthening the investment into the Chinese market.

As the founder of PraxisDialog, manroland not only brings comprehensive value added printing solutions to customers, but also implement these solutions and strategies into the customers’ pressroom to assist them realize what value added printing is all about. Therefore, manroland made it a point to invite Professor Zhao Zhiqiang from Beijing Institute of Graphic Communication to be one of the speakers. Professor Zhao expressed that the realization of value added printing is the key to the future success of enterprises. With the fierce competition of Sheetfed printing, the key to the future success is whether you could develop the printing business with added values to attract new customers and secure more printing business. The advanced printing machines with technology innovations, such as Direct Drive, QuickChange, Inline process, InlineInspection and printnet, the stable processing technic, excellent print quality as well as the high printing efficiency all ensure the printing enterprises realize the value added printing. Professor Zhao finally concluded that value added printing must be realized.

With the delicate printed samples, Mr. Billy Lu, Sales Manager of manroland Sheetfed division Shenzhen, inspiringly shared with the customer manroland’s printing solutions of differentiated value added printing from the point of view of practical application. He said that according to the existing machines and the production needs of customers, manroland could provide them with the tailor-maded value added print solutions to help them on the fast track of realizing value added printing. manroland complete value added print solutions include: InlineCoater smart, 3B plus format, InlineFoiler Prindor, InlineInspector, ColorPilot, printnet, UV coating, InlineEmbrosser and Inline Die Cutting etc..

It is known to all that printing supplies play a very important role in the whole print production. Mr. Anthony So, Key Account Manager of manroland printing supplies division, introduced how to use the right printing supplies to increase the efficiency and at the same time, save the costs, such as by using the good quality blankets, founts and washes. The use of high quality printing supplies means the high printing efficiency, because it will optimize the machines, reduce waste, ensure better print quality, stronger competence and higher return on investment. Therefore, the use of high quality printing supplies can increase the economic efficiency and lower the overall cost.

The customers listened with full attention the detailed analysis by the experts and manroland team. At the end of the seminar, came the PraxisDialog - Questions and Answers Section. All the customers cherished very much this hard-earned opportunity asking about the best solutions to the current problems and future development. manroland team and experts had direct communication with them and patiently answered their questions. This arrangement received very positive feedback from the customers.

The site visit was to the Print Technology Center in manroland Shenzhen and Shenzhen Dahua Printing Packaging Co., Ltd., which enabled the participants to experience the practical application of differentiated value-added printing solutions of manroland presses, and to further explore their own development potential, capture the business opportunities and win the market share.

Upholding “WE ARE PRINT” and “Customer Oriented”, manroland is making great efforts in becoming “the high performance business partner of customers”. Through holding PraxisDialog, manroland hopes to bridge the communication gap between the customers and experts, helping them to improve and succeed.

About PraxisDialog
PraxisDialog’s seminars, a new form of events organized by manroland, bring experts from different segments of the printing industry to find ways to meet the challenges printers face regularly and to create business opportunities. By offering advice on value added printing and devising the differentiation strategy, the series of events will take customers on the journey to high productivity and efficiency.


Captions:

Mr. Adam Yuen, Managing Director of manroland Greater China delivered a welcome speech.

Mr. Billy Lu, Sales Manager of manroland Sheetfed division Shenzhen, impressed the customers with his excellent speech and delicate printed samples.

Achieve Value Added Printing - manroland PraxisDialog was successfully held in Shenzhen.

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