manroland helps printing companies build a new pattern of diversity
April 7, 2010 (Shanghai) - With the printing market in over-supply, the competition amongst companies becomes more intense, the profit margins of the printed products becomes smaller and smaller, more companies fight for the same job. Diversity in business becomes a more important feature in the printing industry, and is playing an increasingly vital role.
However, looking at the printing industry's own characteristics and various internal and external factors that affect it, diversification for printers cannot be the only factor when tendering for jobs; they must have a comprehensive business and production plan in today’s world.
As the world's leading printing equipment manufacturer, manroland offers not only superior quality printing equipment which produces environmentally-friendly high-quality printed products, but also provides printing companies a comprehensive consultancy service to help them deploy a successful business strategy. To this end, manroland held “PraxisDialog: strategizing, building a new pattern of diversified development" with Hangzhou Daily Press Group Shengyuan Printing Services Co., Ltd, together with our customers, to develop a new pattern of business diversity development.
For the symposium, Mr. Zhang Shaoheng, General Manager of Hangzhou Daily Press Group Shengyuan Printing Services Co., Ltd, and Mr. Adam Yuen, Managing Director of manroland Greater China, gave a welcome speech, followed by Mr. Zhao Zhiqiang, Professor of the Beijing Institute of Graphic Communication. With a comprehensive analysis for participating customers, he said that today’s printing companies should "seize the opportunity for diversification," to go bigger and stronger. Professor Zhao believes that diversification is the key to improving the core competitiveness of printers, and companies that make full use of its core strengths of the new product technology, equipment, funds and human resources will not only to meet the market changes, lower operating risk, increase business revenue, promote business expansion, everything a modern printing company is looking for in today environment.
manroland then shared with customers a strategy program of building a new pattern of diversified development in web printing, sheetfed printing, showing the delegates printing samples of the highest standard, of actual commercially printed jobs for web printing, manroland introduce the delegates with a real case study that showed application of new materials, new folding methods and hybrid printing all part of the strategic plan to look into a diversified development program. For sheetfed printing, manroland thinks that the diversity of companies has become an important topic in the printing industry, customers can further expand their own plans, such as providing a "one stop" integrated service, " tailor-made service” and “excellent services “. With printing materials, manroland help customers deploy new patterns of diversified printing with the certification of environmentally friendly printing materials, pre-press solutions and CTP printing plates along with other solutions.
After the seminar, manroland also organized the delegates a visit to Hangzhou Daily Press Group Shengyuan Printing Services Co., Ltd to experience manroland comprehensive printing solutions, covering web printing, commercial web offset printing and sheetfed printing.
Adhering to the "WE ARE PRINT" and implementing the service principle of "Customer Oriented", manroland has become the customers " best business partner." manroland hopes to organize more seminars of this type communicating the bridge between our customers and the experts, helping them develop their businesses, helping them to succeed.
About PraxisDialog
PraxisDialog’s seminars, a new form of events organized by manroland, bring experts from different segments of the printing industry to find ways to meet the challenges printers face regularly and to create business opportunities. By offering advice on value added printing and devising the differentiation strategy, the series of events will take customers on the journey to high productivity and efficiency.
Captions:
Leaders of the two sides met. From left: Adam Yuen, Managing Director of manroland Greater China, Edmond Lau, Deputy General Manager of manroland sheetfed division and General Manager of Shanghai branch, and Zhang Shaoheng, General Manager of General Manager of Hangzhou Daily Press Group Shengyuan Printing Services Co., Ltd.
manroland "PraxisDialog: strategizing, building a new pattern of diversified development" was successfully held in Hangzhou.
