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Green Printing is a Must

June 18, 2010 (Hong Kong) - manroland Successfully Held PraxisDialog in Shanghai and Dongguan

According to the forecast by the authoritative sources, low carbon economy will boost the future economic growth. It will become the driving force for a new round of global economic growth after the world financial crisis. All industries are playing their low carbon cards. It is no exception of printing industry. Hearing of the topic of "Green and Environmental Protection", many printing manufacturers would instantly think that is the additional investment which would increase the costs. Actually this is not true. As the founder of PraxisDialog, manroland has been proactively promoting green printing. Recently, manroland has successfully held the seminar of "PraxisDialog: Green Printing is a Must" in Shanghai and Dongguan respectively. With the certified and high quality printing supplies that meet the requirements of environmental protection, manroland helps customers not only to realize green printing, but also more importantly, to increase their competitiveness, catch the business opportunities, lower the overall operational cost and make more profits.

Following the usual practice of PraxisDialog, not only the authoritative experts, but also the professionals from various industries were invited as the speakers to analyze the development trend of the market, and share their success experience from the perspectives of print buyers and printing manufacturers. What's more, the comprehensive printing supplies solutions and the most exciting Questions and Answers Section made the customers deeply realize the present urgency of green printing.

At the seminar, Professor Zhao from Beijing Institute of Graphic Communication called for "Implement the Strategy of Green Printing, Promote the Strategy of Value Added Printing" for the packaging printing enterprises. Professor Zhao pointed out that in future, the market requirements for the print products would not just focus on the print quality. They would require more on the aspect of environmental protection. The era of green printing is coming. The packaging printing enterprises will have to improve their printing technology, select the most suitable printing supplies, simplify the production process, lower the waste rate, and significantly improve the stability of print quality and the reliability of printing technology. Only by all these, could the printing enterprises have sustainable development in advanced printing technology, green products and brand names. Only by the competitiveness of the brand names, could the printing enterprises achieve double wins in environmental protection and efficiency.

At the session of green printing experience sharing, the representative of print buyers, Mr Bosco Chen, Environment and Sustainability Manager of Hallmark Cards (HK) Ltd. expressed their compliance and requirements on the green printing. He was followed by the representative of printing manufacturers, Mr David Cheung, Senior Manager of Packaging Development and Manufacturing of Meida Toy Manufacturing Co., Ltd., who shared their success experience in green printing. Mr Cheung concluded that while facing the severe challenges of the global issues, such as climate change, energy shortage, natural disasters, poverty and disease spreading, the sustainable development was in more need of the participation and proactive solutions by all industries.

Regarding the importance of green printing, printing supplies play a very important role in the whole printing production. With the real examples, manroland introduced how to use the green printing supplies which are certified by manroland to realize green printing, and at the same time, further increase efficiency and save costs, such as by using the quality blankets, damping solutions and cleaners…etc..The application of quality printing supplies results in the highly efficient printing. Thus, it would maximize the performance of the printing machines, reduce waste, ensure the good quality of print products, enhance the competitiveness and yield in the high efficiency and high return. In one word, the high quality printing supplies can increase the efficiency and lower the overall cost.

About PraxisDialog
PraxisDialog's seminars, a new form of events organized by manroland, bring experts from different segments of the printing industry to find ways to meet the challenges printers face regularly and to create business opportunities. By offering advice on value added printing and devising the differentiation strategy, the series of events will take customers on the journey to high productivity and efficiency.

Captions:

Mr Thomas Lu, Head of Printing Supplies Greater China delivered the welcome speech.

"PraxisDialog: Green Printing is A Must" in Shanghai and Dongguan was successfully held.

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